John R Wooden Course Overview

The John R. Wooden Course is a professional success development process and methodology designed for individuals, teams, corporations and schools. The course content is based on the values, principles, life lessons and wisdom of legendary UCLA basketball coach, teacher, author and philosopher, John Robert Wooden.

The foundational elements of The Course are the core, ethical, exemplary, (25) character building behaviors defined on Coach Wooden's renowned Pyramid of Success. This course, along with Wooden inspired and approved diagnostic and sustainment tools, (Team Success Assessment, Individual Success Assessment, and Wooden's Wisdom), creates a development path for leaders, coaches, teachers, teams and individuals leading to strong character, robust team culture, higher performance, and true success.

We describe this path as The Wooden Way, The Way of a Great Coach, as thinker, example, teacher, leader and mentor.

The Wooden Way™
Teach "True Success" Behavior
Coach and Model "Strong Inner Character"

"I am Just a Teacher"

  Teachers Tool Kit - Featuring Clipboard Character Coaching Curricula

The Teacher's Tool Kit powerfully packages and delivers to teachers, coaches, and managers, the wisdom of Coach John Wooden and the lessons for a lifetime of personal and team success.

Now featuring a fast track 2020 curricula - 20 lessons taught in 20 minutes, including:
  • Introduction to Coach Wooden
  • Defining Success
  • 15 Pyramid of Success Blocks Core Fundamentals
  • Two Sets of Three's (Don't Whine, Complain, or Make Excuses, Don't Lie, Cheat, or Steal)
  • The Seven Point Creed
  • The Wooden Philosphy

Teachers Tool Kit includes:
  • One - John R. Wooden Course Coaching Guide
  • Twenty (20) - Clipboard Character Coaching Lessons
  • One - 24 x 36 Pyramid of Success Poster
  • One - Two Sets of 3's Poster
  • One - Pyramid of Success DVD
  • One - Words of Wisdom Book
  • Thirty (30) - 8.5 x 11 Pyramid of Success Laminates
  • Thirty (30) - Character Wallet Cards
  • One - 52 Week Subscription Wooden's Wisdom Weekly E-Coaching

$325.00 ($550.00 retail value - Save $225.00)
$10.83 per for a class or team of 30

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Home School Character Kit - Including Wooden's Wisdom

The home school character kit is a great set of tools for teaching your home schooler the fundamentals of strong character and helping them learn the essential behaviors that lead to true success.

Home School Character Kit includes:
  • One - John R. Wooden Course Coaching Guide
  • One - 24 x 36 Pyramid of Success Poster
  • One - Two Sets of 3's Poster
  • One - Pyramid of Success DVD
  • One - Words of Wisdom Book
  • One - 8.5 x 11 Pyramid of Success Laminates
  • One - Set Character Wallet Cards
  • One - 52 Week Subscription Wooden's Wisdom Weekly E-Coaching

$165.00 ($250.00 retail value - Save $85.00)

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Schools building character and teaching success behavior
using the John R. Wooden Course Teachers Tool Kit.


The Coach Wooden Course is everything I wholeheartedly believe in! I've incorporated this in our Olweus Anti-Bullying Program with my 4th graders and it's going great so far! I would be VERY MUCH interested in looking into the Success Club challenge program. Thank you for promoting a culture of values that has truly stood the test of time. Arly Ohm - Breckenridge Elementary School. Breckenridge Minnesota

I love the course. I am teaching it to a group of 3rd-5th graders (around 20 students) as a part of our Explorations learning at our school. Our students have learned a lot and I picked up on some things about Coach that I didn't know as well! I absolutely would be interested in implementing the Success Club. Great idea!! I could get our Exploration students to do this & see ways we could expand to grades 3-5 via our PE program. C.J. Cain - Montclair School of Academics and Enrichment. Denver Colorado.

Just wanted to give you an update on how AWESOME our 4th graders are doing in the Kids Success Club! Each student just finished taking a quiz on the definition of success as well as learning the foundation building blocks of the Pyramid of Success. ALL of the students passed it and received their first incentive! We had a presentation of our class Paying It Forward with a $500 donation to an organization who had our Jun. High Math Teacher pass away unexpectedly. Our Sup't, Principals, and local newspaper were here so we informed them about our Pyramid of Success learning as well. They were extremely impressed about our Coach Wooden curriculum! It was a very good day from all standpoints. Arly Ohm - Breckenridge Elementary School. Breckenridge Minnesota


I can't thank you both enough for Wooden Course Leadership Curriculum! Our (23) 4th grade students just completed and passed a test on all the building blocks of the Pyramid of Success. They loved it and did an awesome job with the Kids Success Club Challenge! It fit in nicely with our Olweus Anti-Bullying Program. Our local high school even did an article on our Pyramid of Success experience in their newspaper they publish. We've received a lot of positive feedback within our community from it. I had the honor of meeting Coach Wooden in Aberdeen, SD when I was coaching with Don Meyer. If I can ever be of service to your organization, don't hesitate to ask. Thank you for continuing to spread the Wooden Wisdom! Arly Ohm - Breckenridge Elementary School. Breckenridge Minnesota

The John R. Wooden Course®
Pyramid Of Success Fathead® Wall Graphics

Don't just entertain and decorate-build character and educate!

Don't just put sports figures, cartoon characters, music idols and movie heroes on the wall.

Help build day to day good behavior and strong character by teaching the lifelong wisdom of a True Hero, America's greatest coach and teacher, UCLA legend Coach John Wooden.

The Pyramid of Success Fathead® Wall Graphics provide a clear, concise, consistent day to day reminder of the "model behavior" that creates both strong character and a path to true success in school, sports, work and life.

In addition to The Pyramid of Success and Coach Wooden's enlightened, personal definition of success, the displays also teach 3 of Coach Wooden's most powerful and memorable quotes:

- On our full color display, Coach addresses the importance of character, where happiness begins, and the value of today.

- On our black and white display, Coach shares the importance of always being prepared, how big things are accomplished, and the importance of taking the time to do things right the first time.

These precision cut, 36inch x 36inch, all vinyl, easily put up and easily removed displays are available in two color and quote choices. They are also available in English or Spanish.

Put these eye catching, attention grabbing, wisdom teaching tools in the home, classroom, locker room, or office. Invest in character development, model behavior and a straighter path to lasting success.

Full Color - English
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Black & White - English
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Full Color - Spanish
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Black & White - Spanish
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Order today - $89.95

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The John R Wooden Course®
Custom Fathead® Graphics

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Customize The John R. Wooden Course Pyramid of Success Fathead® Wall Graphic.
Use your corporate brand design and colors, your school colors or team colors.
Insert your logo. Pick your 3 favorite Coach Wooden quotes from over 150 of his favorites.
We will provide graphic art and design.
You will give final approval to proceed to production.
Minimum order is 5 pieces. $99.95 per piece.
Quantity discounts available for orders over 15 pieces.
English and Spanish versions available. Minimum 5 pieces per language.
Contact Lynn Guerin or call 714 505-7500

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Wooden's Wisdom
Weekly Coaching E-Newsletter

52 weekly lessons delivered in e-newsletter format including John R. Wooden course content, Coach Wooden video messages, Wooden Maxims (Example: "Make each day your masterpiece"), favorite poems, and personal application exercises.

Click Here to Learn More

Annual Subscription - 52 Weekly Issues - $49.95

Click Here to Sign Up Now

View a sample
Wooden's Wisdom Testimonials

Great teaching tool for training coaches. Should be required reading in state certification programs for coaches. I am trying to get United States Sports Academy to include in their on-line Basketball Coaching course. Thanks for your good work – Glenn Snyder

Another great way to start the day with "Wooden's Wisdom". I feel so good and excited after reading something about Wooden and what he stood for. Arthur Hamm

I love the Wooden Course and the emails that you send. These stories are relevant and always motivational. Alton Clark

I stepped down from being a high school head coach this year to focus on other things. I am also a school counselor and they are perfect for my character classes with young people! Keep them coming! Charlie Pope

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Swansboro Teachers Camp

Congratulations to the
Mercedes-Benz Employee Choice Best Dealerships to work for in 2014.
See why team members from companies like Chick-Fil-A, General Mills, Mercedes Benz, Lexus, and In-N-Out Burger describe this as "the best management team development experience we've ever had.".

Learn how and why some of America's best schools use the John R. Wooden Team Camp as an exciting way to develop teachers, coaches, and students.

This in-service experience will provide the inspiration and insights needed to create a culture of caring, character, high performance, and enthusiastic team spirit.

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Case Study: What is the best way to prepare and inspire a team to successfully launch a state-of-the art Mercedes Benz retail store?

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Team Camp Testimonials

Best experience I've had in any type of business development seminar in last 20 years. It focuses on the things that are truly important to build a better team, a stronger team, a team with integrity and character. M. Slagter - V.P. of Sales, Mercedes Benz, North America

My best learning come from great men and women. It was a pleasure to invest my time with such good people and passionate teachers. Keep up the great work and spread the wisdom coach has left for us, We will all be better off. Pat Cooley - President, RelianceNet

Awesome experience - once in a lifetime. It made me a better person and better leader. Great mix of teambuilding and leadership skills. Mark Taylor - CEO, IN-N-OUT

The team camp is encouraging, inspiring, and energy filled; just as powerful the second time around.I am looking forward to tracking our performance next year. Bernie Moreno - President, Collection Auto Group

Infiniti of Beachwood builds team culture with the John R. Wooden Course 2 day launch event at the Ritz Carlton, Cleveland Ohio.

"Best training in the business with a focus on both personal and professional development. This is my fifth John R. Wooden Course experience. It keeps getting better. It plays a huge part in helping us build a strong team culture."

Peter Mapp
General Manager and Partner
Collection Auto Group

Team Member Comments:

Ann Arbor Michigan Skyline high school athletic director and coaching staff come together for "Coaching Greatness" Day.

"As a high school athletic director, and leader of coaches, I would highly recommend the Wooden Course to any athletic leader who wants to inspire growth, instill greater purpose, and promote solidarity with his/her coaching staff. Not only are all of Coach Wooden's timeless values shared in the course through multiple forms of media, but Lynn Guerin's presentation has the power to inspire and set clear objectives for effective leadership. Our staff came away from this summer event as a closer group with a zeal and excitement for the upcoming school/sports year and a commitment to use Coach Wooden's principles in their daily approach to coaching."

Jeremy Barkey
Athletic Director
Skyline High School
Ann Arbor, Michigan

Coach's Comments:

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How important is a culture of excellence, teamwork and leadership to the success of your business or organization?

How good do the members of your team think they are? How do they feel about the attitude, skills, behavior and performance of their teammates and peers?

How does your team feel about the effectiveness of leadership, the vision and goals they have created, the example they are setting for maximum effort, high performance, character and integrity?

What are the strengths of your team and your best opportunities to improve the attitude and behavior that produces extraordinary performance and sustainable success?



from the John R. Wooden Course!

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$ Price Schedule Per Survey:

1 - 25$25.95
26 - 50$20.95
51 - 100$16.95
101 - 250$12.95
Over 250$8.95